This article is meant to focus on the business intelligence that matters most to your customer acquisition.
We often find ourselves in a situation where we need to make a call to our customer to determine if we should purchase a particular product. But we don’t want to just make a decision that could affect our company as a whole, so we need to make a call to our customer to determine if we should purchase a particular product.
We don’t necessarily have to make an expensive call to our customer to do this, we can just make a call to our customer, and ask them what they think about the product.
Well, we can’t just make a call to our customer to determine if we should purchase a particular product. There are a lot of factors that go into whether or not we should purchase the product (from the cost of the product to the customer service). We can however make a call to our customer to determine if we should purchase a particular product, and ask them if they would recommend that product. If we tell them that they would recommend this product to others, then we should purchase the product.
This is not to say that we should not consider the cost of a customer service call when determining if a purchase should be made, at least when it is a core component of a purchase decision. Customers can be a very cost-conscious market, which means that they will often take the time to call and speak with a salesperson about certain purchases. This is a common thing to do when making a purchase decision, especially when the decision is between a core function and an extended function.
By extension, it means that the cost of maintaining the customer service call should be considered and factored into any decision to purchase the core component. For example, if it takes a customer five minutes to respond to a salesperson, then five minutes is a waste of time.
This is one of the things I hear all the time when I talk to customers about these purchases. When I call a salesperson about buying a core function, I am looking for a salesperson who has the ability to make the sale. If I can see that I am getting the best deal possible with a core function, then I should purchase it. Conversely, if the salesperson is not good at making the sale, then I should look elsewhere.
For a core function to be considered the best deal possible, it has to be a core function that is required for the customer to get a solution. By extension, the core function has to be one that is easily obtained. This is why a core function with a high price tag is not going to be very effective. Instead, a core function should be a core function that is easily accomplished, and that is easily obtained.
The core function of a salesperson is getting the customer to a solution that is best-suited to his needs. This is not to say that a salesperson can’t work on the customer’s needs. I can’t make my wife into a better cook with my brain, but I’m pretty sure it’s possible.
The core function of a salesperson is having the right solution to the customer’s problem. If you can explain to your customer what you’re offering, then you have that one-on-one customer-to-customer relationship that is the core function of a salesperson and the one that is the most important.
